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Industry Resources

Stay informed. Plan smarter. Keep moving forward.

A curated starting point for postal updates, mailing incentives, industry events, and practical tools for your next campaign. Explore the official sources below for current details.

Reviewed September 12, 2026 • Event dates and program requirements may change.

 

USPS News & Mailing Incentives

 

USPS Newsroom
Read official postal announcements and national news directly from USPS.

 

USPS Promotions & Incentives
Explore mailing promotions, registration windows, and qualifying requirements. Review eligibility before planning a campaign or budgeting for a discount.

 

PostalPro
Find technical mailing resources, industry notices, and operational updates for business mailers.

 

Trade Shows & Industry Events

 

PRINTING United Expo 2026
September 23–25, 2026 • Las Vegas Convention Center
Explore print-production technology and connect with the broader printing community.

 

The PPAI Expo 2027
Exhibits: January 12–14, 2027 • Mandalay Bay Convention Center, Las Vegas
PPAI Advance education: January 11. Discover branded merchandise and supplier connections.

 

National Postal Forum 2027
May 16–19, 2027 • Marriott World Center, Orlando
Education and networking for mailing, shipping, and the postal supply chain.

 

PPAI Events & Conferences
Browse additional opportunities for professional development, leadership, and responsible sourcing.

 

Campaign Planning & Measurement

 

Direct Mail: Getting Started
A practical introduction to defining your audience, planning a mailpiece, and measuring campaign results.

 

USPS Delivers
Explore direct-mail strategy, digital integration, fulfillment, and marketing measurement.

 

Informed Delivery Campaign Tutorial
Learn how to connect physical mail with a digital campaign experience.

 

Print Quality & Production

 

PRINTING United Alliance Specifications
Explore color and production resources, including GRACoL and SWOP, to support clearer conversations with your print partners.

 

Before Your Next Project

Define your audience and desired response. Confirm your budget, timeline, quantities, and delivery requirements. Plan how leads will enter your CRM and who will follow up. Agree on proof approvals, data handling, and the measures that will show progress.

 

Turn Information Into Your Next Step

Need help connecting these resources to a campaign or business priority? BrandMe can help you define requirements, coordinate production, and plan the follow-through.

 

Talk With BrandMe

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